The Showcase Store and Customer Experience | Case Studies

      

Case Studies

Case Studies

These case studies reflect how the goal of applying digital experience to make memorable moments is achieved.

Digital experience is fulfilled by a wide range of digital media including digital signage, architectural media, video walls, mobile, tablet, augmented and virtual reality, technology interface (voice, gesture, etc.), analytics and the tools for managing messaging and interaction with these devices. Digital experience applies to business to business (B2B), business to business to consumer (B2B2C) and business to consumer (B2C) commerce.


CDX invites digital experience case studies that illustrate use and can advance best practices. Contact us.

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** NEW **  Customer Experience is Defined at New Levels. When brands, retailers and digital experience providers met at the 2017 Interactive Customer Experience (ICX) Summit in Dallas, the focus was on defining “what works” to maximize CX approaches. Read the 6-page summary here.

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Store Experience Impact on the Multi-Channel Consumer. This recording of the April 19, 2017 with special guest Paula Da Silva, SVP of iVend presents the results of research on how consumers see and what they expect from retail organizations that are moving forward with omnichannel, multi-touch point initiatives. See the 50 minute recording here.

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CONVERSION - Or Retail Fails!  This recording of the May 25, 2017 webinar with special guest Mark Ryski, author and Founding CEO of Headcount describes the important role of traffic and conversion analytics. See the recorded 60-minute webinar here.

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The Showcase Store and Customer Experience

The Showcase Store and Customer Experience

By Lyle Bunn
Lyle@LyleBunn.com
Jan. 2017

Showcase retail locations typically have high profile and high levels of patron traffic. Whether in Times Square, a premier mall or other upscale location they offer many benefits to brand building, in particular as the importance of the customer experience grows. The showroom store offers big public relations value and the ability to test ideas, innovations and assess their impact on patron behaviors.

Read more by clicking here